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Archive for 'Business Blogging'

Are you a Listener, a Contributor or a Host when it comes to blogs?

There are lots of different ways to engage with the blogosphere and use it for your business and this doesn’t necessarily mean jumping in with both feet and setting up a blog on day one.
Some people prefer to be passive observers and use blogs primarily for research, while others make use of their full potential […]

How often should I blog?

“How often should I blog?” is a question which always crops up in the first conversation I have with anyone about Business Blogging and one to which I know that they are desperate for a simple answer, whether it is “once an hour”, “once a day”, “once a week” or just “once”.
However, as you might […]

How Small Businesses can use Business Blogs

There are many different ways in which companies of all sizes can use business blogs to help market themselves, their products and their services as well as improve communications with customers and prospects alike. However, for small businesses the added independence and flexibility that a blog offers means that the discussion really should not be […]

How do I organise my blogging?

Recently I was asked for some ideas on how to manage a routine of writing on a business blog by someone who knew that he wanted to create a blog for his company, had gone through the initial planning stages with me and yet was still hesitant because of the time commitment he felt was […]

So what should I blog about?

Either when thinking about setting their company blog or in the early stages of writing it, I get a lot of worried calls from people asking how they will find topics to write about. Don’t worry about it - I can guarantee that this will not be a problem! Why do I say that? Well, […]