Archive for 'Blogging Basics'
Are you a Listener, a Contributor or a Host when it comes to blogs?
There are lots of different ways to engage with the blogosphere and use it for your business and this doesn’t necessarily mean jumping in with both feet and setting up a blog on day one.
Some people prefer to be passive observers and use blogs primarily for research, while others make use of their full potential […]
Posted: October 23rd, 2007 under Blogging Basics, Business Blogging, Corporate Blogging.
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How often should I blog?
“How often should I blog?” is a question which always crops up in the first conversation I have with anyone about Business Blogging and one to which I know that they are desperate for a simple answer, whether it is “once an hour”, “once a day”, “once a week” or just “once”.
However, as you might […]
Posted: October 18th, 2007 under Blogging Basics, Business Blogging, Writing your Blog.
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Will Google find my blog?
As they start to set up a Business Blog and learn about the Blog Search Engines, some people have a nagging doubt that perhaps their blog will only appear in these blog specific Search Engines and not in the mainstream ones. This is absolutely not true.
A Blog at the end of the day is a […]
Posted: October 3rd, 2007 under Blogging Basics, Blog Marketing, Blog SEO, Search Engines.
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Planning a Blog for your Business
When you start to put a Business Blog together, it goes without saying that the planning phase is very important! Like any key activity for your business, if you want your blog to be a tool which is really going to work for you and be successful, then you need to spend time planning certains […]
Posted: September 24th, 2007 under Blogging Basics, Business Blogging, Starting a Blog.
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Business Blogs and Personal Blogs
Whenever I give a talk on the benefits of business blogging and how to use blogs as a business marketing and sales tool, I can guarantee that someone will ask me what the difference is between blogs as used by businesses and personal blogs.
Well, the technology they use is the same but that’s really where […]
Posted: September 19th, 2007 under Blogging Basics, Business Blogging, Corporate Blogging.
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